As a marketer I have always been fascinated by identifying emerging consumer trends. It is these insights that help to fuel your brand’s unique marketing strategies and plans. And now that technology is evolving at a daunting pace staying on top of key consumer and cultural trends has never been more critical. Here are some online resources that can help you identify trends and stay ahead of the curve.
PSFK – http://www.psfk.com PSFK is a trends research and innovation company that publishes a daily news site, provides trends research and innovation consultancy and hosts idea-generating events.
MarketingVOX – http://www.marketingvox.com MarketingVOX keeps marketers and media professionals abreast of industry news, trends and culture with a focus on trends and tools that can have impact on marketing work.
TrendHunter – http://www.trendhunter.com TrendHunter.com is one of the world’s largest, most popular trend communities. Fueled by a global network made up of thousands of members, Trend Hunter features a large repository of micro-trends and cutting edge ideas.